Last updated: September 14, 2026
Actually Good Gear (“we,” “us,” or “our”) operates actuallygoodgear.com (the “Site”) and is based in the United States. This Privacy Policy explains what information we collect, how we use it, and the choices you have.
Information We Collect
Information you provide directly: If you sign up for our email list, we collect your email address. If you contact us, we collect whatever information you include in that message.
Information collected automatically: Like most websites, we automatically collect certain technical information when you visit, including your IP address, browser type, device type, pages viewed, and referring URLs, collected through cookies and similar technologies (see below).
Cookies and Similar Technologies
Essential cookies — required for the Site to function correctly.
Analytics cookies — help us understand how visitors use the Site (e.g., [Google Analytics or equivalent — update once installed]), so we can improve content and performance.
Affiliate tracking cookies — when you click an affiliate link, the retailer or affiliate network may place a cookie on your device to track that the referral came from us. These are governed by that third party’s own privacy policy, not ours.
You can control or delete cookies through your browser settings. If you’re visiting from the EU/EEA, non-essential cookies (analytics and affiliate tracking) are only set with your consent, which we ask for [via a cookie banner — to be added] before they load.
How We Use Your Information
To operate and improve the Site, respond to inquiries, send email updates to subscribers who’ve opted in, and understand aggregate traffic patterns. We do not sell your personal information.
Affiliate Links
Actually Good Gear participates in affiliate marketing programs and may earn a commission when you click a link and make a purchase, at no extra cost to you. Our opinions and recommendations are our own and aren’t influenced by whether a link is an affiliate link.
Third-Party Links
Our Site links to third-party retailers and other websites. We aren’t responsible for their privacy practices or content — review their policies before providing personal information.
Data Sharing
We do not sell or rent your personal information. We may share it with service providers who help us operate the Site (e.g., our hosting provider, email service provider, or analytics tools), only to the extent necessary for them to provide those services.
Data Retention
We retain personal information only as long as necessary for the purposes described in this policy, or as required by law.
Children’s Privacy
The Site is not directed at children under 13, and we do not knowingly collect personal information from children under 13.
Your Rights if You’re a California Resident
Under the CCPA/CPRA, California residents have the right to know what personal information we’ve collected, request its deletion, and opt out of its “sale” or “sharing” (as those terms are broadly defined under California law, which can include certain analytics/advertising cookies). We do not sell personal information for money. To exercise these rights, contact us at [email protected]. We will not discriminate against you for exercising them.
Your Rights if You’re in the EU/EEA
Under the GDPR, you have the right to access, correct, or delete your personal data; restrict or object to our processing of it; and request data portability. Where we rely on your consent (e.g., for non-essential cookies), you can withdraw it at any time. You also have the right to lodge a complaint with your local data protection authority. Our legal basis for processing is generally your consent (cookies, email signup) or our legitimate interest in operating and improving the Site.
Changes to This Policy
We may update this Privacy Policy from time to time. The “Last updated” date above reflects the most recent revision.
Contact Us
Questions about this Privacy Policy? Email us at [email protected].